Through this rebranding consultation, we will design the evolution of your business, with particular emphasis on your target’s needs as to attract and regain its interest.
After an in-depth research, we will work on the visual identity, the online communication and the proposals in order to align the brand values with its market perception.
This could concern changes in the photographic imaginary, in the colour palette or in the voice tone; or, from a broader perspective, in the diversification of business proposals or in the website structure.
Consider the rebranding as a journey that may reveal you new unexplored opportunities.
- You don’t know in which direction your business is going
- You think that competition can water down your enterprise
- You have lost your ideal customer on the road
- You want to redefine the value perception of your brand
- You are not able to recognise your differentiation factor
- A brand identity that fully reflects you
- The awareness of your market niche
- A more effective communication plan
- A new strategic focus to find your way
- A tangible brand promise
HOW IT WORKS AND HOW MUCH IT COSTS:
We fix a 45 minutes Skype call: you explain to me the history of your business, your doubts about the current situation and your entrepreneurial growth ambitions.
Before accepting the assignment, I will need to know your online brand identity
( website, social networks, newsletter ) as to better understand how I can effectively intervene.
The first call is free and without commitment.
Yes, I can help you!
The consultation is organised in three phases. This is the route:
- Analysis and Research: the first week will be dedicated to an in-depth study of your business through a questionnaire – corporate vision, audience, competition, the difficulties encountered – and the analysis of your current brand identity, offline and online; at the end, we will talk via Skype for about an hour about the objectives to aim for and the strategy to achieve them.
- Action plan and visual identity: during two weeks, we will work together via email, using in particular the Business Model Canvas, the SWOT analysis and the Pinterest mood-boards for revising the visual identity.
- Summary: at the end of the fourth week, I will forward you a strategic plan document, with a thorough assessment, tips and ideas.
You will also have my support by email within 5 days after the report delivery and a final call of 1h on Skype.
The cost is 800€ HT.
At the end, you’ll get three vision boards and apress media kit (images, colours, key-words), as a guiding light for your business communication.